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| Issue Date | Title | Author(s) | Type | Мp-cat. |
| 2018 | 4.5 Improving the faculties’ study programmes including entrepreneurship and IP management topics – integrated report from individual reports HEIs | Filipović, Jelena M.   | Technical reports | |
| 2010 | 97 odrednica | Filipović, Jelena | Encyclopedia entries | |
| 2013 | A qualitative approach to understanding brand image in an international context: Insights from Croatia and Serbia | R. Brečić; Filipović, Jelena ; M. Gorton; Ognjanov, Galjina ; Stojanović, Žaklina ; J. White | Article | |
| 2018 | AcademLink – Information before Socialization | Filipović, Jelena M. | Book parts | |
| 2015 | An assessment of reputation of Marketing studies and profession in Serbia | Ognjanov, Galjina ; Filipović, Jelena | Book parts | |
| 2022 | Analiza uslužnog ambijenta serviranja hrane učenicima = Analysis of the pupils` food serving environment | Filipović, Jelena ; Veljković, Saša | Conference Paper | |
| 2016 | Analysis of the childrens motivation for the internet use and their activities in the online environment | Filipović, Jelena | Article | |
| 2016 | Analysis of the regulatory documents and existing structures for all three dimensions of third mission activities at seven Serbian HEIs' | Aleksić-Mirić, Ana ; Filipović, Jelena ; J. Cvetanović | Technical reports | |
| 2010 | Apeli kao osnov strategije pozicioniranja na dečijem tržištu | Filipović, Jelena ; Đorđević, Aleksandar | Conference Paper | |
| 2015 | Attitudes toward farm animals welfare and consumer's buying intentions: Case of Serbia | Veljković, Saša ; Stojanović, Žaklina ; Filipović, Jelena | Article | |
| 2016 | 'Benchmarking analysis and recommendations', ur. prof. dr Dragan Domazet, projekat IF4TM, Erasmus plus program br. 561655-EPP-1-2015-1-RS-EPPKA2-CBHE-SP | Filipović, Jelena ; Grupa autora | Technical reports | |
| 2013 | Brand sensitivity among children in Serbia | Filipović, Jelena | Article | |
| 2025 | Children Preferences for Global and Local Brands: An Empirical Study Drawing on Symbolic Self-Completion Theory | Filipovic, Jelena ; Gorton, Matthew; Markovic, Stefan | Article | |
| 2017 | Childrens consumer socialisation and preferences for Western and domestic brands | Filipović, Jelena M. ; M. Gorton | Book parts | |
| 2014 | Childrenʼs Internet activities according to their demographic characteristics | Filipović, Jelena | Book parts | |
| 2021 | Configuring perceived fit to mitigate consumer animosity in the context of cross-border sport sponsorships | Angell, Robert; Bottomley, Paul; Brečić, Ružica; Filipović, Jelena ; Gorton, Matthew; Logkizidou, Maria; White, John | Article | |
| 2013 | Consumer Perception and Use of Products with Health Claims in Western Balkan Countries | Stojanović, Žaklina ; Filipović, Jelena | Book parts | |
| 2014 | Consumers of products with health claims in the Western Balkans: Producers' perception and reality | Stojanović, Žaklina ; Filipović, Jelena | Article | |
| 2023 | CONSUMERS' PREFERENCES TOWARDS CHEESE ATTRIBUTES IN SERBIA : CONJOINT ANALYSIS | Užar, Dubravka ; Filipović, Jelena | Conference Paper | |
| 2018 | Consumers’ use of the Protected Geographical Indication (PGI) label in an European comparison: Why does it differ? | Filipović, Jelena M. | Conference Paper | |