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Browsing by Author Žnideršić-Kovač, Ružica
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| Issue Date | Title | Author(s) | Type | Мp-cat. |
|---|---|---|---|---|
| 2014 | Acceptance of food with "health claims" in Serbia - consumers` profile research and recommendations for promotion![]() | Grubor, Aleksandar | Article | 23M23 |
| 2014 | Acceptance of food with health claims in Serbia | Kovač Pečkai Žnideršić, Ružica | Article | 23M23 |
| 2015 | Application of health and taste attitude scales in Serbia![]() | Grubor, Aleksandar | Article | 22M22 |
| 2015 | C-2-C market relations and word of mouth | Grubor, Aleksandar | Article | 24+M24+ |
| 2016 | Consumer socialization of children in modern family | Kovač Pečkai Žnideršić, Ružica | Article | 51M51 |
| 2016 | Deca potrošači i proces odlučivanja o porodičnoj kupovini u odabranim zemljama jugoistočne Evrope![]() | Лековић, Ксенија | Doctoral theses | 70M70 |
| 2015 | Доступност производа посредством алтернативних логистичких система у одабраним економијама у успону![]() | Милићевић, Никола | Doctoral theses | 70M70 |
| 2013 | Ethical consumer behavior in marketing | Kovač Pečkai Žnideršić, Ružica | Article | 51M51 |
| 2013 | Ethical Consumer Behaviour in Marketing | Kovač Pečkai Žnideršić, Ružica | Article | 51M51 |
| 2013 | Gender differences and influence on ethical behaviour of consumers | Kovač Pečkai Žnideršić, Ružica | Article | 51M51 |
| 2010 | Green marketing and sustainable economic development | Kovač Pečkai Žnideršić, Ružica | Conference Paper | Mp. category will be shown later |
| 2013 | Impulsive consumer behavior | Kovač Pečkai Žnideršić, Ružica | Conference Paper | Mp. category will be shown later |
| 2014 | IMPULSIVE CONSUMER BEHAVIOR | Kovač Pečkai Žnideršić, Ružica | Konferencijski rad | Mp kategorija će biti prikazana naknadno. |
| 2012 | Knowledge and power of new consumers in the global environment | Kovač Pečkai Žnideršić, Ružica | Konferencijski rad | Mp kategorija će biti prikazana naknadno. |
| 2012 | Knowledge as the power of new consumers in the global environment | Kovač Pečkai Žnideršić, Ružica | Conference Paper | Mp. category will be shown later |
| 2016 | OPINION LEADERS - OPPORTUNITY OR THREAT FOR THE COMPANY | Marić, Dražen | Konferencijski rad | Mp kategorija će biti prikazana naknadno. |
| 2014 | Organic food preferences: significance of socio-demographic and attitudinal market segmentation variables | Kovač Pečkai Žnideršić, Ružica S. | Conference Paper | Mp. category will be shown later |
| 2014 | Organic food preferences: significance of sociodemographic and attidunal market segmentation variables | Kovač Pečkai Žnideršić, Ružica | Conference Paper | Mp. category will be shown later |
| 2016 | Osvajanje izgubljenih potrošača | Kovač Pečkai Žnideršić, Ružica | Article | 51M51 |
| 2015 | Профил потрошача органске и функционалне хране у одабраним економијама у успону![]() | Ђокић, Ненад | Doctoral theses | 70M70 |
