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Browsing by Author Boban Melovic
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| Issue Date | Title | Author(s) | Type | Мp-cat. |
|---|---|---|---|---|
| 2021 | Evaluating Relations between Originality, Efficiency, Conformism and Entrepreneurial Potential of Students in a Fast Changing Business Environment | Mia Maric   ; Mladen Subotic ; Branislav Dudic ; Boban Melovic; Natasa Brankovic ; Stevan Milisavljevic | Article | 22M22 |
| 2020 | The Analysis of Marketing Factors Influencing Consumers’ Preferences and Acceptance of Organic Food Products—Recommendations for the Optimization of the Offer in a Developing Market | Boban Melovic; Dragana Cirovic; Branislav Dudic ; Tamara Backovic Vulic; Michal Gregus | Article | 21M21 |
| 2019 | The Impact of Sport Sponsorship Perceptions and Attitudes on Purchasing Decision of Fans as Consumers—Relevance for Promotion of Corporate Social Responsibility and Sustainable Practices | Boban Melovic; Suncica Rogic; Julija Cerovic Smolovic; Branislav Dudic ; Michal Gregus | Article | 22M22 |