| Issue Date | Title | Author(s) | Type | Мp-cat. |
| 2024 | Theoretical frameworks of the influence of social media on the attitudes and behavior of users | Krstić, Jelena   ; Zuber, Ljubomir | Conference Paper | |
| 2024 | Digital marketing as a pathway to inclusion - a study on PWPDs in Serbia, Croatia, and Montenegro | Lazić, Milena ; Vukmirović, Valentina ; Krstić, Jelena ; Domazet, Ivana ; Simović, Vladimir M. | Conference Paper | |
| 2024 | Exploring the Nexus of Perceived Organizational CSR Engagement, Job Satisfaction, Organizational Pride, and Involvement in CSR Activities: Evidence from an Emerging Economy | Slijepčević, Milica ; Popović Šević, Nevenka ; Krstić, Jelena ; Rajić, Tamara ; Ranković, Milan | Article | |
| 2023 | Institucionalna komunikacija zdravstvenih ustanova u Srbiji - znanje i stavovi interne javnosti | Kostić-Stanković, Milica ; Zdravković, Marija ; Krstić, Jelena | Book parts | |
| 2023 | How Crisis Communication Strategies Affect Crisis Consequences? The Case of Food Industry | Vlastelica, Tamara ; Nikolić, Dejana ; Krstić, Jelena | Book parts | |
| 2023 | Changes of fashion consumers purchasing behavior before and during COVID - 19 pandemic : evidence from Serbia | Slijepčević, Milica ; Perčić, Karolina; Krstić, Jelena | Article | |
| 2023 | Determinants of Young Adult Consumers’ Environmentally and Socially Responsible Apparel Consumption | Vlastelica, Tamara ; Kostić-Stanković, Milica ; Rajić, Tamara ; Krstić, Jelena ; Obradović, Tijana | Article | |
| 2023 | Consumers' perception of green advertising and eco-labels: The effect on purchasing intentions | Kolović, Tijana; Vlastelica, Tamara ; Krstić, Jelena | Article | |
| 2023 | Generation Z’s Intentions Towards SustainableClothing Disposal: Extending the Theoryof Planned Behavior | Vlastelica, Tamara ; Kostić-Stanković, Milica ; Krstić, Jelena ; Rajić, Tamara | Article | |
| 2022 | Post-crisis reputation management - the effect of differentcrisis communication strategies | Vlastelica, Tamara ; Nikolić, Dejana ; Krstić, Jelena | Conference Paper | |
| 2022 | Communications management in healthcare institutions - analysis of internal public attitudes before and after the Covid-19 pandemic | Zdravković, Marija ; Kostić-Stanković, Milica ; Krstić, Jelena | Conference Paper | |
| 2022 | Evaluating digital corporate identity - Application of AHP method in website quality analysis | Marinović, Nevena; Vlastelica, Tamara ; Krstić, Jelena | Article | |
| 2021 | BEOGRADSKI SAJAM -KOLATERALNA ŠTETA PANDEMIJE COVID-19 U SRBIJI | Nikolić, Ivan ; Krstić, Jelena ; Rajić, Tamara | Book parts | |
| 2021 | Kognitivne pristrasnosti u marketinškoj komunikaciji - uticaj usidrenja i uokvirivanja poruka na percepciju i spremnost potrošača na kupovinu | Bunčić, Svetlana; Krstić, Jelena ; Kostić-Stanković, Milica | Article | |
| 2021 | Percepcija društvene odgovornosti kompanija na domaćem tržištu | Krstić, Jelena ; Vlastelica, Tamara | Conference Paper | |
| 2021 | Traditional and innovative aging technologies of distilled beverages: The influence on the quality and consumer preferences of aged spirit drinks | Krstic, Jelena ; Kostic-Stankovic, Milica ; Veljovic, Sonja | Article | |
| 2021 | Interakcija influensera i potrošača u industriji lepote | Cicvarić Kostić, Slavica ; Krstić, Jelena | Conference Paper | |
| 2021 | Green advertising and its impact on environmentally friendly consumption choices - A review | Krstić, Jelena ; Kostić-Stanković, Milica ; Cvijović, Jelena | Article | |
| 2021 | Komunikacijski potencijal ekološki orijentisanog indirektnog oglašavanja | Kostić-Stanković, Milica ; Krstić, Jelena | Conference Paper | |
| 2020 | Elaborating on the potential for mushroom-based products market expansion: Consumers’ attitudes and purchasing intentions | Veljović, Sonja ; Krstić, Jelena | Book parts | |
Krstić, Jelena
