| Issue Date | Title | Author(s) | Type | Мp-cat. |
| 2024 | Marketinška komunikacija - tradicionalna i digitalna perspektiva | Kostić-Stanković, Milica ; Štavljanin, Velimir ; Krstić, Jelena  | Text book | |
| 2024 | Foreign exchange market in the Republic of Serbia: a comparative analysis with selected countries | Dimić, Maja ; Krstić, Jelena ; Ćosić, Milica | Article | |
| 2024 | Digitalna komunikacija u javnoj diplomatiji - sistematski pregled literature | Skočajić, Ivana; Krstić, Jelena ; Živanović, Mina V. | Conference Paper | |
| 2023 | Institucionalna komunikacija zdravstvenih ustanova u Srbiji - znanje i stavovi interne javnosti | Kostić-Stanković, Milica ; Zdravković, Marija ; Krstić, Jelena  | Book parts | |
| 2023 | How Crisis Communication Strategies Affect Crisis Consequences? The Case of Food Industry | Vlastelica, Tamara ; Nikolić, Dejana ; Krstić, Jelena  | Book parts | |
| 2023 | Changes of fashion consumers purchasing behavior before and during COVID - 19 pandemic : evidence from Serbia | Slijepčević, Milica ; Perčić, Karolina; Krstić, Jelena  | Article | |
| 2023 | Determinants of Young Adult Consumers’ Environmentally and Socially Responsible Apparel Consumption | Vlastelica, Tamara ; Kostić-Stanković, Milica ; Rajić, Tamara ; Krstić, Jelena ; Obradović, Tijana  | Article | |
| 2023 | Generation Z’s Intentions Towards SustainableClothing Disposal: Extending the Theoryof Planned Behavior | Vlastelica, Tamara ; Kostić-Stanković, Milica ; Krstić, Jelena ; Rajić, Tamara  | Article | |
| 2023 | Consumers' perception of green advertising and eco-labels: The effect on purchasing intentions | Kolović, Tijana; Vlastelica, Tamara ; Krstić, Jelena  | Article | |
| 2022 | Post-crisis reputation management - the effect of differentcrisis communication strategies | Vlastelica, Tamara ; Nikolić, Dejana ; Krstić, Jelena  | Conference Paper | |
| 2022 | Communications management in healthcare institutions - analysis of internal public attitudes before and after the Covid-19 pandemic | Zdravković, Marija ; Kostić-Stanković, Milica ; Krstić, Jelena  | Conference Paper | |
| 2022 | Evaluating digital corporate identity - Application of AHP method in website quality analysis | Marinović, Nevena; Vlastelica, Tamara ; Krstić, Jelena  | Article | |
| 2021 | BEOGRADSKI SAJAM -KOLATERALNA ŠTETA PANDEMIJE COVID-19 U SRBIJI | Nikolić, Ivan ; Krstić, Jelena ; Rajić, Tamara | Book parts | |
| 2021 | Kognitivne pristrasnosti u marketinškoj komunikaciji - uticaj usidrenja i uokvirivanja poruka na percepciju i spremnost potrošača na kupovinu | Bunčić, Svetlana; Krstić, Jelena ; Kostić-Stanković, Milica  | Article | |
| 2021 | Percepcija društvene odgovornosti kompanija na domaćem tržištu | Krstić, Jelena ; Vlastelica, Tamara  | Conference Paper | |
| 2021 | Traditional and innovative aging technologies of distilled beverages: The influence on the quality and consumer preferences of aged spirit drinks | Krstic, Jelena ; Kostic-Stankovic, Milica ; Veljovic, Sonja  | Article | |
| 2021 | Interakcija influensera i potrošača u industriji lepote | Cicvarić Kostić, Slavica ; Krstić, Jelena  | Conference Paper | |
| 2021 | Komunikacijski potencijal ekološki orijentisanog indirektnog oglašavanja | Kostić-Stanković, Milica ; Krstić, Jelena  | Conference Paper | |
| 2021 | Green advertising and its impact on environmentally friendly consumption choices - A review | Krstić, Jelena ; Kostić-Stanković, Milica ; Cvijović, Jelena  | Article | |
| 2020 | Post-crisis reputation management – The effect of different crisis communication strategies | Vlastelica, Tamara ; Nikolić, Dejana ; Krstić, Jelena  | Conference Paper | |