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Strategic management and digital marketing: analysis of their integration in modern business from the aspect of competitive advantage
| Title: | Strategic management and digital marketing: analysis of their integration in modern business from the aspect of competitive advantage Strategijski menadžment i digitalni marketing: analiza njihove integracije u savremenom poslovanju sa aspekta konkurentske prednosti |
Authors: | Dobričanin, Sanja   ; Aleksić, Ivana |
Issue Date: | 2025 | Publication: | BizInfo Blace | ISSN: | 2406-2324 Bizinfo (Blace) Search Idenfier |
Publisher: | Blace: Toplica Academy of Applied Studies, Republic of Serbia | Type: | Article | Collation: | vol. 16 br. 2 str. 47-57 | DOI: | 10.71159/bizinfo250025d | URI: | https://enauka.gov.rs/handle/123456789/1019831 | URL: | https://bizinfo.edu.rs/index.php/bizinfo/article/view/428/320 | Metadata source: | (Preuzeto iz CrossRef-a) Aleksić, Ivana | M-category: | 51M51 |
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