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Managing Relations with Donors Using the Customer Relationship Management Concept
| Title: | Managing Relations with Donors Using the Customer Relationship Management Concept | Authors: | Popović, Ana |
Issue Date: | 2010 | Publication: | Proceedings from 9th International Congress of the International Association on Public and Nonprofit Marketing “Regulation and Best Practices in Public and Nonprofit Marketing” (eds. Lucica Matei, Teodora Dinu) | ISSN: | 1841-8678 Theoretical and Applied Economics Search Idenfier |
Publisher: | International Association on Public and Nonprofit Marketing, Bugarska | Type: | Conference Paper | Collation: | str. 294-302 | WoS-ID: | 000411484200036 | URI: | https://enauka.gov.rs/handle/123456789/163104 | Metadata source: | Migrirano iz RIS podataka | M-category: | Mp. category will be shown later |
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