Who Has the Power in Digital Marketing: Customer or Content?

Rakić, Beba R.; Rakić, Mira R.

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Title:	Who Has the Power in Digital Marketing: Customer or Content?
Authors:	Rakić, Beba R. ; Rakić, Mira R.
Issue Date:	2014
Publication:	Strategic management
ISSN:	1821-3448 Strategic management Search Idenfier
Publisher:	University of Novi Sad, Faculty of Economics Subotica
Type:	Article
Collation:	vol. 19 br. 2 str. 47-55
URI:	https://enauka.gov.rs/handle/123456789/508450
URL:	http://www.ef.uns.ac.rs/sm/archive/SM2014_2.pdf
Metadata source:	Migrirano iz RIS podataka
M-category:	52M52

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