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INTERNAL MARKETING AS AN EFFECTIVE STRATEGY FOR IMPROVEMENT OF HUMAN RESOURCES QUALITY: CASE STUDY OF TOURISM SMES
| Title: | INTERNAL MARKETING AS AN EFFECTIVE STRATEGY FOR IMPROVEMENT OF HUMAN RESOURCES QUALITY: CASE STUDY OF TOURISM SMES | Authors: | Pavlović, Nataša   ; Ćurčić, Nevena |
Issue Date: | 2015 | Publication: | International Scientific Conference “DEVELOPMENT, COMPETITIVENESS AND INEQUALITY IN EU AND WESTERN BALKANS | Publisher: | Institute of Economic Sciences, Belgrade, Faculty of Economics in Subotica, Sofia University St. Kliment Ohridski,, Srbija | Type: | Conference Paper | ISBN: | 978-86-89465-19-8  Search Idenfier |
Collation: | str. 77-78 | VBS COBISS  : | 219152396 | URI: | https://enauka.gov.rs/handle/123456789/515676 | Metadata source: | Migrirano iz RIS podataka | Availability note: | Пуни текст је доступан само у штампаној форми | M-category: | Mp. category will be shown later |
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