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The impact of digital transformation and digital marketing on the brand promotion, positioning and electronic business in Montenegro
| Naziv: | The impact of digital transformation and digital marketing on the brand promotion, positioning and electronic business in Montenegro | Autori: | Melovic, Boban; Jocovic, Mijat; Dabic, Marina; Backovic-Vulic, Tamara; Dudic, Branislav |
Godina: | 2020 | Publikacija: | TECHNOLOGY IN SOCIETY | ISSN: | 0160-791X Technology in Society Pretraži identifikator |
Izdavač: | Amsterdam: Elsevier | Tip rezultata: | Naučni članak | Kolacija: | vol. 63 str. 101425-101425 | DOI: | 10.1016/j.techsoc.2020.101425 | WoS-ID: | 000600845100003 | Scopus-ID: | 2-s2.0-85092899378 | URI: | https://enauka.gov.rs/handle/123456789/826787 | URL: | https://www.sciencedirect.com/science/article/abs/pii/S0160791X20310162 | Izvor metapodataka: | (Preuzeto iz Nasi u WoS) | M-kategorija: | 21a+M21a+ - Vodeći međunarodni časopis kategorije M21a+ |
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