Results
| Title: | Angažovanje poznatih ličnosti u promociji proizvoda Celebrity endorsement in product promotions |
Authors: | Marković, Ivana; Radosavljević, Gordana   ; Borisavljević, Katarina ; Rabasović, Biljana |
Issue Date: | 2023 | Publication: | Četvrta nacionalna konferencija Izazovi i perspektive marketinga - Srpsko udruženje za marketing, Zlatibor, 3-5. novembar, 2023. | Publisher: | Beograd : Srpsko udruženje za marketing – SeMA | Type: | Conference Paper | ISBN: | 978-86-903768-2-7  Search Idenfier |
Collation: | str. 194-202 | VBS COBISS: | 135328777 | URI: | https://plus.cobiss.net/cobiss/sr/sr/bib/135328777#izum.si https://enauka.gov.rs/handle/123456789/883675 |
URL: | https://sema.rs/repository/download/zbornik-radova-izazovi-i-perspektive-marketinga-2023.pdf | M-category: | Mp. category will be shown later |
Google ScholarTM
Items in eNauka are protected by copyright, with all rights reserved, unless otherwise indicated.