Evolucija marketing koncepcije od 1.0 do 5.0

Madić, Vladan; Slijepčević, Milica; Vučenović, Tamara; Alimpić, Stefan

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Title:	Evolucija marketing koncepcije od 1.0 do 5.0 Evolution of the marketing concept from 1.0 to 5.0
Authors:	Madić, Vladan ; Slijepčević, Milica ; Vučenović, Tamara ; Alimpić, Stefan
Issue Date:	2024
Publication:	Marketing
ISSN:	0354-3471 2334-8364 Marketing Search Idenfier
Publisher:	Beograd : Srpsko udruženje za marketing - SEMA
Type:	Article
Collation:	vol. 55 br. 1 str. 52-66
URI:	https://enauka.gov.rs/handle/123456789/931093
URL:	https://www.sema.rs/repository/download/marketing-vol-55-no-1.pdf
Metadata source:	(Preuzeto iz ORCID-a) Alimpić, Stefan
M-category:	51M51

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