Results 1-20 of 86
Issue DateTitleAuthor(s)TypeМp-cat.
2025Uticaj marketing aktivnosti na društvenim medijima na ponašanje potrošača prema zelenim proizvodima - analiza domaćih i globalnih kompanijaФилиповић, Јована  ; Шапић, Срђан  Article
24+M24+
2024The role of national culture and lifestyle in shaping consumer behaviorMarinković, Veljko  ; Lazarević, Jovana; Šapić, Srđan  Article
51M51
2024Аktivnоsti prеduzеćа u Srbiјi nа društvеnim mrеžаmа - еmpiriјskо istrаživаnjеŠapić, Srđan  ; Filipović, Jovana  Book parts
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2024Social media as determinant of green products purchase: the moderating role of green concernFilipović, Jovana  ; Šapić, Srđan  ; Zdravković, StefanArticle
24M24
2023The influence of the motivational factor of cultural intelligence on the acceptance of foreign brands in the Republic of SerbiaŠapić, Srđan  ; Filipović, Jovana  ; Zdravković, StefanArticle
23M23
2023Social media and corporate image as determinants of global and local brands purchase : Moderating effects of consumer openness to foreign culturesFilipović, Jovana  ; Šapić, Srđan  ; Dlačić, JasminaArticle
24M24
2023Animozitet kao determinanta kupovine domaćih i inostranih brendovaŠapić, Srđan  ; Filipović, Jovana  Book parts
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2022UTICAJ KVALITETA WEB SAJTA NA KOGNITIVNE I AFEKTIVNE STAVOVE PREMA ORGANSKOJ HRANIKocić, Milan  ; Šapić, Srđan  ; Sofronijević, Katarina  Article
24+M24+
2022Consumer Lifestyle Forming Under the Influence of National CultureŠapić, Srđan  ; Lazarević, Jovana  ; Marinković, Veljko  Article
24M24
2022Uticaj nacionalnog identiteta na kupovinu domaćih proizvodaŠapić, Srđan  ; Filipović, Jovana  Book parts
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2021Uticaj korporativne društvene odgovornosti preduzeća na kupovinu domaćih i evropskih proizvodaŠapić, Srđan  ; Filipović, Jovana  Book parts
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2021The effect of country - of - origin image trough quality, design and attractiveness related to product on consumer loyaltyŠapić, Srđan  ; Lazarević, Jovana  ; Filipović, Jovana  Article
52M52
2020Uticaj demografskih karakteristika potrošača na percipiranu vrednost evropskih brendovaŠapić, Srđan  ; Filipović, Jovana  Book parts
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2020The impact of consumersʼ traveling and media activities on consumer behaviour towards purchasing global brandsFilipović, Jovana  ; Šapić, Srđan  Article
51M51
2020Analiza socio-psiholoških faktora potrošačkog etnocentrizma - moderatorski efekat nacionalnog identitetaZdravković, Stefan; Šapić, Srđan  ; Filipović, Jovana  Article
51M51
2020The raspberry commodity exchange in Serbia: An exploratory research of producers' attitudesŠapić, Srđan  ; Jakšić, Milena  ; Stojković, Dragan  Article
24M24
2019The influence of habits and customs as elements of culture on consumer behaviour in the sector of tourismŠapić, Srđan  ; Filipović, Jovana  ; Lazarević, Jovana  Conference Paper
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2019Међународни маркетингŠapić, Srđan  ; Filipović, Jovana  Text book
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2019Consumption in fast-food restaurants in Croatia and SerbiaŠapić, Srđan  ; Filipović, Jovana  ; Dlačić, JasminaArticle
22M22
2019Uticaj prestiža i materijalizma na kupovinu evropskih brendovaŠapić, Srđan  ; Golo, Jovana S.  Book parts
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