Researchers



Results 1-20 of 41
Issue DateTitleAuthor(s)TypeМp-cat.
2025DIGITAL RITUALS AND EVERYDAY NARRATIVES: A VISUAL ANTHROPOLOGY OF SHORT-FORM VIDEO CULTUREErcegovac, Ivana  ; Srncova, Romana; Mohamed Alhanaee, FajarArticle
22M22
2025Communication Patterns of B2B Influencers on LinkedIn: A Qualitative Content AnalysisIvana Ercegovac  ; Tankosic, Mirjana  Conference Paper
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2025Strategic Communication of Sustainability by TourismIvana Ercegovac  ; Tankosic, Mirjana  ; Fajar AlhanaeeConference Paper
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2025Beyond Authenticity: InfluencePersuasion, and Platform Power on Social MediaIvana Ercegovac  ; Tankosic, Mirjana  Conference Paper
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2025Cultural Narratives in Animation: Exploring Emirati Life Through FreejErcegovac, Ivana  ; Srncova, Romana; Alraeesi, Fatima HassanArticle
23M23
2025Beyond Authenticity: Influence, Persuasion, and Platform Power on Social MediaErcegovac, Ivana  ; Tankosic, Mirjana  Conference Paper
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2025Deinfluencing and the new rhetoric of digital authenticity.Tankosic, Mirjana  ; Ivana Ercegovac  ; Fajar AlhanaeeConference Paper
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2025Analyzing the Influence of Commercial Partnerships on the Authenticity of Tourism Content Created by InfluencersIvana Ercegovac  ; Tankosić, Mirjana  Conference Paper
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2025Digital Innovations for Sustainable Tourism ManagementErcegovac, Ivana  ; Tankosić, Mirjana  ; Simeunović Bajić, Nataša  Book parts
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2024Community Segregation on Social Media: Notion of Othering in Virtual WorldIvana Ercegovac  ; Tankosic, Mirjana  Book parts
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2024Impact of Electronic Data Interchange on Business Communication and Communication Strategy Evolution in the Digital AgeTankosić, Mirjana  ; Ercegovac, Ivana  Conference Paper
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2024From Content Creators to Business innovators: Examining the role of youtube influencer channels in shaping entrepreneurial opportunitiesIvana Ercegovac  ; Tankosic, Mirjana  ; Vlahovic, AndreaConference Paper
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2024Man-Computer Gestalt And The Noosphere Theory: Will The Computer Be Humanized Or The Man Computerized?Ivana Ercegovac  ; Milivojević, Tatjana; Manić, LjiljanaArticle
24M24
2024Strategic Approaches to Enhancing Business Communication Efficiency in the Era of Digital Transformation.Tankosic, Mirjana  ; Ivana Ercegovac  Conference Paper
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2024The Evolution of Social Media Influencer Culture and Its Impact on Traditional Media: Literature ReviewIvana Ercegovac  ; Tankosic, Mirjana  ; Bajic, Simeunovic NatasaArticle
51M51
2023The role of women in the production and distribution of series in Yugoslavia : creators of socialist cultural heritageMilosavljevic, Ilija  ; Ercegovac, Ivana  ; Carroll, AnnaArticle
23M23
2023Cultural and Mediatized Memory of Young Generations in Serbia: Transmitted Images from the Yugoslav PastSIMEUNOVIĆ BAJIĆ, Nataša  ; ERCEGOVAC, Ivana  ; MILINKOV, Smiljana  Naučni članak
23M23 - Međunarodni časopis kategorije M23
2023Exploring the Ethical Dimensions of Influencer Communication in the Fashion IndustryIvana Ercegovac  ; Tankosic, Mirjana  Conference Paper
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2023Exploring binge-watching, agenda setting and the transformation of video consumption: A comprehensive literature reviewErcegovac, Ivana  ; Ercegovac, AleksandraArticle
54M54
2023The Role of Human Oversight, Collaboration, and Transparency in AI-Powered JournalismIvana Ercegovac  ; Tankosic, Mirjana  ; Bajić, Simeunović NatašaOther
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