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Research outputs
Integrated marketing of new product trough brand partership: Case study of brand partnership between brands Disney and Patelina [2016]
Slobodan Vasilić; Vuković, Andrea
Preconditions for defining an efficient and effective public policies
[2016]
Filipović, Sanja ; Reljić, Marija
Integrated marketing of new product through brand partnership: Case study of brand partnership between brands Disney and Patelina [2016]
Slobodan Vasilić; Vuković, Andrea ; Zoroja, Marina
Strategic brand development in function of achieving competitive advantage [2016]
Kostić-Stanković, Milica ; Vukmirović V
An Approach to the Outbound Supply Chain Performance Improvement [2016]
Lečić-Cvetković, Danica ; N Atanasov
Modelling system of brand value management based on financial and marketing indicators [2016]
Vukmirović V; Kostić-Stanković, Milica ; Knežević, Snežana
Use of Social Media in Investor Relations in Serbia
[2016]
Nedeljković, Natalija; Stojanović, Danijela
The development and implementation of brend strategies [2016]
Slobodan Vasilić; Jaćimović, Sonja; Dragana Todović
The concept of culture shock in cross-cultural management [2016]
Mojić, Dušan
An epirical examination of the impact of service quality on attidudinal and behaviorial loyalty in higher education setting [2016]
Rajić, Tamara ; Vuković, Andrea ; Jaćimović, Sonja
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