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Research outputs

Quality 5.0 achievements of HEIs - the balanced scorecard customer perspective   [2025]

Živković, Nedeljka; Glogovac, Maja  ; Živković, Nedeljko  

RELASHIONSHIP BETWEEN COLD CALLING AND WARM CALLING: A CASE STUDY OF A STUDENT ORGANIZATION   [2024]

Graovac, Petar; MIlan, Radojičić  ; Aleksandar, Đoković  

Exploring the impact of preference functions on risk perceptions in PROMETHEE method   [2025]

Radovanović, Sandro  ; Delibašić, Boris  ; Suknović, Milija  

Are we really addressing fairness in machine learning algorithms?   [2025]

Radovanović, Sandro  ; Vukićević, Milan  ; Suknović, Milija  

Improving address retrieval in gps based software sysyems   [2025]

Lakčević, Petar D.  ; Ljubisavljević, Dragica  ; Milić, Miloš Ž.  

Blockchain-enabled reputation system for C2C platforms   [2025]

Mitrović, Dušan B.  ; Milenković, Ivan Č.  

Examining The Antecedents Of The Adoption Of Ai Technology Among Prospective Healthcare Workers   [2024]

Rodić, Branka; Despotović-Zrakić, Marijana  ; Ivanović, Marina

Airbnb Adoption among Students: Insights from Serbia   [2024]

Antić, Tijana; Ignjatović, Marina  ; Uskoković, Veljko  

The power of digital social norm nudges in enhancing sustainable fashion consumption   [2025]

Yfantopoulos, Efstratios- Ioannis; Dimitriadis, Nikolaos; Ćirović, Marko  

The challenges and opportunities of applying neuroscience methods in marketing research   [2025]

Mirčov, Aleksandar; Vlastelica, Tamara  ; Vukmirović, Jovanka  

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