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Research on "Personality" of the brand as a determinant of consumer loyalty of mobile phones and cars in the Republic of Serbia
| Title: | Research on "Personality" of the brand as a determinant of consumer loyalty of mobile phones and cars in the Republic of Serbia | Authors: | Đukić, Suzana |
Issue Date: | 2021 | Publication: | International conference: Emerging trends in global and national economy | Type: | Conference Paper | ISBN: | 978-86-6139-222-1 Search Idenfier |
Collation: | str. 193-202 | URI: | https://enauka.gov.rs/handle/123456789/1008906 | Metadata source: | (Preuzeto iz ORCID-a) Stanković, Jelena | Availability note: | Пуни текст је доступан само у штампаној форми | M-category: | Mp. category will be shown later |
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