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Social Media: Theoretical Framework, Characteristics and Value Creation in the Meetings Industry
| Title: | Social Media: Theoretical Framework, Characteristics and Value Creation in the Meetings Industry | Authors: | Kovačević, Igor M. |
Issue Date: | 2017 | Publication: | Izazovi i problemi savremenog marketinga : zbornik radova / Konferencija Srpskog udruženja za marketing, Zlatibor od 17. do 19. novembra 2017. godine | Publisher: | Beograd : Srpsko udruženje za marketing - SeMA : Dosije studio | Type: | Conference Paper | ISBN: | 978-86-6047-256-6 Search Idenfier |
Collation: | str. 171-178 | URI: | https://enauka.gov.rs/handle/123456789/138600 | URL: | http://www.sema.rs/repository/download/izazovi-i-problemi-savremenog-marketinga-zbornik-radova.pdf | Metadata source: | Migrirano iz RIS podataka | M-category: | Mp. category will be shown later |
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