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| Title: | Analysis of Interbrand, BrandZ and BAV brand valuation methodologies | Authors: | Krstić, Bojan   ; Popović, Ana |
Issue Date: | 2011 | Publication: | Marketing | ISSN: | 0354-3471 Marketing Search Idenfier |
Type: | Article | Collation: | vol. 42 br. 4 str. 237-256 | DOI: | 10.5937/markt1104237k | URI: | https://enauka.gov.rs/handle/123456789/176716 | Metadata source: | Migrirano iz RIS podataka | M-category: | 51M51 |
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