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| Title: | Selecting and evaluating of measurement scales in marketing metrics | Authors: | Tasić, Svetlana; Bešlin Feruh, Marija | Issue Date: | 2011 | Publication: | International Conference Law, Economy and management in Modern Ambience (2 : 2011 : Belgrade). - Proceedings. Vol. 2. - Novi Sad : Faculty for Education of the Executives, 2011. - ISBN 9788687333253 | Type: | Conference Paper | VBS COBISS: | 40252431 | URI: | https://plus.cobiss.net/cobiss/sr/sr/bib/40252431#izum.si https://enauka.gov.rs/handle/123456789/216540 |
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