Loyalty Programs in the function of customer relationship strategy

Marić, Radenko M.; V. Kraleva

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Title:	Loyalty Programs in the function of customer relationship strategy
Authors:	Marić, Radenko M. ; V. Kraleva
Issue Date:	2017
Publication:	Anali Ekonomskog fakulteta u Subotici
ISSN:	0350-2120 Anali Ekonomskog fakulteta u Subotici Search Idenfier
Publisher:	Ekonomski fakultet Subotica
Type:	Article
Collation:	vol. 53 br. 38 str. 251-264
URI:	https://enauka.gov.rs/handle/123456789/348807
URL:	http://www.ef.uns.ac.rs/anali/arhiva/anali-br-38-2017.pdf
Metadata source:	Migrirano iz RIS podataka
M-category:	51M51

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