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Configuring perceived fit to mitigate consumer animosity in the context of cross-border sport sponsorships
| Naziv: | Configuring perceived fit to mitigate consumer animosity in the context of cross-border sport sponsorships | Autori: | Angell, Robert; Bottomley, Paul; Brečić, Ružica; Filipović, Jelena |
Godina: | 2021 | Publikacija: | European Sport Management Quarterly | ISSN: | 1618-4742 European Sport Management Quarterly Pretraži identifikator |
Tip rezultata: | Naučni članak | Kolacija: | vol. 21 br. 4 str. 605-624 | DOI: | 10.1080/16184742.2020.1765828 | WoS-ID: | 000536398000001 | Scopus-ID: | 2-s2.0-85085296121 | URI: | https://enauka.gov.rs/handle/123456789/359769 https://phaidrabg.bg.ac.rs/o:29597 |
Izvor metapodataka: | Migracija | M-kategorija: | 21M21 - Vodeći međunarodni časopis kategorije M21 |
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