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Positioning and re-positioning of national brand of Serbia in order to increase exports, foreign direct investments and tourism development
| Title: | Positioning and re-positioning of national brand of Serbia in order to increase exports, foreign direct investments and tourism development | Authors: | Nikolić, Draško; Bodroža, Duško |
Other contributors: | Andrade, João Sousa; Simões, Marta C. N.; Stošić, Ivan; Erić, Dejan; Hanić, Hasan | Issue Date: | 2012 | Publication: | Managing structural changes : trends and requirements Positioning and re-positioning of national brand of Serbia in order to increase exports, foreign direct investments and tourism development |
Publisher: | Coimbra : Faculty of Economics | Type: | Book parts | ISBN: | 978-972-9344-06-0 Search Idenfier |
VBS COBISS: | 1024514704 | URI: | http://ebooks.ien.bg.ac.rs/174/ https://enauka.gov.rs/handle/123456789/602484 https://plus.cobiss.net/cobiss/sr/sr/bib/1024514704#izum.si |
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