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Neuromarketing: otkrivanje somatskog marketinga u potrošačevom mozgu i elementi koji utiču na donošenje potrošačeve odluke
| Title: | Neuromarketing: otkrivanje somatskog marketinga u potrošačevom mozgu i elementi koji utiču na donošenje potrošačeve odluke | Authors: | Janković, Milan   |
Issue Date: | 2016 | Publication: | Zbornik radova - Peta međunarodna konferencija Primena novih tehnologija u menadžmentu i ekonomiji, ANTiM 2016, Beograd, 2016 | Publisher: | Beograd : Fakultet za poslovne studije i pravo : Fakultet za strateški i operativni menadžment= Belgrade : Faculty of Business Studies and Law : Faculty for Strategic and Operational Management | Type: | Conference Paper | Collation: | str. 437-446 | VBS COBISS: | 512413085 | URI: | https://plus.cobiss.net/cobiss/sr/sr/bib/512413085#izum.si https://enauka.gov.rs/handle/123456789/721371 |
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