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Title: Content Marketing: Creating, Maintaining and Enhancing Brand Equity
Authors: Grubor, Aleksandar  ; Milovanov, Olja
Issue Date: 2016
Publication: 19th EBES Conference - Istanbul
Publisher: Istanbul, Turska: EBES publication
Type: Conference Paper
Collation: str. 1063-1075
URI: https://enauka.gov.rs/handle/123456789/884074
URL: https://www.researchgate.net/profile/Olja-Milovanov/publication/315860079_CONTENT_MARKETING_CREATING_MAINTAINING_AND_ENHANCING_BRAND_EQUITY/links/58ebeb9ca6fdcc0dcecc41f0/CONTENT-MARKETING-CREATING-MAINTAINING-AND-ENHANCING-BRAND-EQUITY.pdf
Metadata source: Migrirano iz RIS podataka
(Preuzeto iz KNR-a) Grubor, Aleksandar
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