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Title: | Word of mouth and opinion leadership | Authors: | Kovač, Žnideršić Ružica ; Marić, Dražen ; Grubor, Aleksandar ; Salai, Suzana | Issue Date: | 2008 | Publication: | Marketing - Časopis za marketing, teoriju i praksu | ISSN: | 0354-3471 Marketing Search Idenfier | Publisher: | Beograd, Srbija : SeMA Srpsko udruženje za Marketing | Type: | Article | Collation: | vol. 39 br. 4 str. 133-138 | URI: | https://enauka.gov.rs/handle/123456789/885543 | URL: | https://scindeks.ceon.rs/article.aspx?artid=0354-34710804133Z | Metadata source: | (Preuzeto iz KNR-a) Grubor, Aleksandar | M-category: | 52M52 |
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