Strategic Customer Management with the Support of Integrated Marketing Communications

Šević, Popović Nevenka

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Title:	Strategic Customer Management with the Support of Integrated Marketing Communications
Authors:	Šević, Popović Nevenka
Issue Date:	2020
Publication:	International Journal – Institute of Knowledge Management, Vol. 42(1), 95-103. ISSN 2545-4439.
ISSN:	2545-4439 Search Idenfier
Type:	Article
URI:	https://enauka.gov.rs/handle/123456789/915551
URL:	https://ikm.mk/ojs/index.php/kij/article/view/534/533
Metadata source:	(Preuzeto iz ORCID-a) Popović Šević, Nevenka
M-category:	Mp. category will be shown later

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