Different views and potential pitfalls in the implementation of CRM

Zehetner, Andreas; Sudarević, Tomislav; Pupovac, Ljubomir

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Title:	Different views and potential pitfalls in the implementation of CRM
Authors:	Zehetner, Andreas; Sudarević, Tomislav ; Pupovac, Ljubomir
Other contributors:	Tumbas, Pere
Issue Date:	2011
Publication:	The International Scientific Journal of Management Information System
ISSN:	1452-774X Search Idenfier
Publisher:	Subotica, Srbija : Ekonomski fakultet Subotica
Type:	Article
Collation:	vol. 6 br. 1 str. 8-15
URI:	https://enauka.gov.rs/handle/123456789/917327
URL:	https://www.ef.uns.ac.rs/mis/archive-pdf/2011%20-%20No1/MIS2011_1_2.pdf
Metadata source:	(Preuzeto iz KNR-a) Sudarević, Tomislav
M-category:	Mp. category will be shown later

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