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eNauka >  Results >  Striving for Cross-channel Synergy: A Study of SMEs in Transition Economy
Title: Striving for Cross-channel Synergy: A Study of SMEs in Transition Economy
Authors: Stojković, Dragan  ; Dokić, Aleksa  ; Silva, Susana; Vlacic, Bozidar
Issue Date: 2020
Publication: Proceedings of the European Marketing Academy, 49th Annual EMAC Conference, Budapest, May 26-29, 2020
ISSN: 2709-1589 Search Idenfier
Publisher: EMAC
Type: Conference Paper
Collation: str. 11 str.
URI: https://phaidrabg.bg.ac.rs/o:33505
https://enauka.gov.rs/handle/123456789/925622
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