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Understanding Advertising Agencies in a Multistakeholder Knowledge Environment : Challenges and Importance
| Title: | Understanding Advertising Agencies in a Multistakeholder Knowledge Environment : Challenges and Importance | Authors: | Lozović, Nenad; Perić, Nenad; Mamula Nikolić, Tatjana   |
Issue Date: | 2024 | Publication: | Knowledge Management in Economy, Technology and Education | Publisher: | RITHA Publishing House | Type: | Book parts | ISBN: | 978-606-95516-0-8  Search Idenfier |
Collation: | str. 111-139 | DOI: | 10.57017/SERITHA.2024.KM-ETE.ch5 | URI: | https://enauka.gov.rs/handle/123456789/947042 | URL: | https://ritha.eu/series/SERITHA/books/KM-ETE/chapters/5kmete https://www.ritha.eu/series/SERITHA/books/KM-ETE |
Metadata source: | (Preuzeto iz ORCID-a) Mamula Nikolić, Tatjana | M-category: | Mp. category will be shown later |
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