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Title Targeted marketing communications through the Viber platform: a case of a company from the Bosnia and Herzegovina real sector
Ciljana marketing komunikacija posredstvom Viber platforme: slučaj kompanije iz realnog sektora Bosne i Hercegovine
Authors: Milovanović, Mirjana; Mamula Nikolić, Tatjana  
Issue Date: 2022
Publication: Domaća konferencija sa međunarodnim učešćem "Izazovi i perspektive marketinga", [Zlatibor, 5-7. novembar, 2021.] / Zbornik radova
Publisher: Beograd : Srpsko udruženje za marketing - SEMA
Type: Other
ISBN: 978-86-903768-1-0 Search Idenfier
Collation: str. 151-159
URI: https://enauka.gov.rs/handle/123456789/957763
URL: https://www.sema.rs/repository/download/zbornik-radova-izazovi-i-perspektive-marketinga-2021.pdf
Metadata source: (Preuzeto iz ORCID-a) Mamula Nikolić, Tatjana
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