Researchers



Results 41-60 of 81
Issue DateTitleAuthor(s)TypeМp-cat.
2016OPINION LEADERS - OPPORTUNITY OR THREAT FOR THE COMPANYMarić, Dražen  ; Kovač Pečkai Žnideršić, Ružica ; Grubor, Aleksandar  Conference Paper
Mp. category will be shown later
2016Consumers as opinion leaders - the case of Serbian marketMarić, Dražen  Conference Paper
Mp. category will be shown later
2016Analysis of Tangible and Intangible Hotel Service Quality ComponentsMarić, Dražen  ; Marinković, Veljko  ; Marić, Radenko  ; Dimitrovski, Darko  Article
24M24
2015SATISFAKCIJA I LOJALNOST U FUNKCIJI RAZVIJANJA MARKETING ODNOSA SA POTROŠAČIMA U USLOVIMA GLOBALIZACIJELeković, Ksenija  ; Marić, Dražen  Conference Paper
Mp. category will be shown later
2015SATISFAKCIJA I LOJALNOST U FUNKCIJI RAZVIJANJA MARKETING ODNOSA SA POTROŠAČIMA U USLOVIMA GLOBALIZACIJEKsenija Leković  ; Marić, Dražen  Article
51M51
2015MARKETING ASPEKTI UTICAJA KULTURE NA POSLOVNI USPEH MERDžERA I AKVIZICIJAMarić, Dražen  Article
51M51
2015C-2-C market relations and word of mouthGrubor, Aleksandar  ; Kovač Pečkai Žnideršić, Ružica ; Marić, Dražen  Article
24+M24+
2015CONTEMPORARY CONSUMER IN GLOBAL ENVIRONMENTGrubor, Aleksandar  ; Marić, Dražen  Conference Paper
Mp. category will be shown later
2015ISPITIVANJE STAVOVA GENERACIJE Y O ODRŽIVOJ POTROŠNJI U REPUBLICI SRBIJIMarić, Dražen  ; Jakša, OljaArticle
51M51
2015CONSUMERS AGE AND WORD OF MOUTHMarić, Dražen  ; Grubor, Aleksandar  ; Đuranović, Dragan  Conference Paper
Mp. category will be shown later
2014WORD OF MOUTH AND CUSTOMER-TO-CUSTOMER INTERACTIONSGrubor, Aleksandar  ; Kovač Pečkai Žnideršić, Ružica ; Marić, Dražen  Conference Paper
Mp. category will be shown later
2014IMPULSIVE CONSUMER BEHAVIORKovač Pečkai Žnideršić, Ružica ; Marić, Dražen  ; Grubor, Aleksandar  Conference Paper
Mp. category will be shown later
2014SOCIAL MARKETING IN CREATING COMPETITIVE ADVANTAGE OF COMPANIES IN THE REPUBLIC OF SERBIAGrubor, Aleksandar  ; Salai, Suzana ; Kovač, Žnideršić Ružica; Marić, Dražen  Article
Mp. category will be shown later
2014ELECTRONIC WORD OF MOUTH THROUGH VIRTUAL SOCIAL NETWORKS - POTENTIAL AND LIMITATIONS IN REPUBLIC OF SERBIA (Global Business Conference 2014)Grubor, Aleksandar  ; Marić, Dražen  ; Leković, Ksenija  Conference Paper
Mp. category will be shown later
2014Social marketing in creating competitive advantage of companies in the Republic of SerbiaGrubor, Aleksandar  ; Salai, Suzana; Kovač Žnideršić, Ružica; Marić, Dražen  Article
Mp. category will be shown later
2013Gender differences and influence on ethical behaviour of consumersKovač Pečkai Žnideršić, Ružica ; Marić, Dražen  Article
51M51
2013KORPORATIVNA DRUŠTVENA ODGOVORNOST U USLOVIMA EKONOMSKE KRIZEMarić, Dražen  Conference Paper
Mp. category will be shown later
2013ETHICAL CONSUMER ACTION IN ACHIEVING SOCIAL AND POLITICAL GOALSMarić, Dražen  Conference Paper
Mp. category will be shown later
2013Ethical Consumer Behaviour in MarketingKovač Pečkai Žnideršić, Ružica ; Suzana Salai; Grubor, Aleksandar  ; Marić, Dražen  Article
51M51
2012SOCIAL MARKETING IN CREATING COMPETITIVE ADVANTAGE OF COMPANIES IN THE REPUBLIC OF SERBIAGrubor, Aleksandar  ; Suzana Salai; Kovač Pečkai Žnideršić, Ružica ; Marić, Dražen  Conference Paper
Mp. category will be shown later