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Title: | Impact of Advertising Appeals on Purchase Intention | Authors: | Jovanovic, Predrag ; Vlastelica, Tamara ; Cicvarić Kostić, Slavica | Issue Date: | 2016 | Publication: | Management | ISSN: | 1820-0222 Management: Journal of Sustainable Business and Management Solutions in Emerging Economies Search Idenfier | Publisher: | Belgrade : Faculty of Organizational Sciences | Type: | Article | Collation: | vol. 21 br. 81 str. 35-45 | DOI: | 10.7595/management.fon.2016.0025 | VBS COBISS: | 229259788 | URI: | https://plus.cobiss.net/cobiss/sr/sr/bib/229259788#izum.si https://enauka.gov.rs/handle/123456789/152119 https://rfos.fon.bg.ac.rs/handle/123456789/1488 |
Metadata source: | Migracija | M-category: | 24M24 |
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