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Title: Multivariate approach to making sponsorship decisions: The case of European football leagues
Authors: Radakovic Strahinja; Radojičić, Milan R.  ; Maričić, Milica M.  
Issue Date: 2018
Publication: XVI International Symposium SymOrg 2018 – Doing Business in the Digital Age: Challenges, Approaches and Solutions
Publisher: Zlatibor, Srbija
Type: Conference Paper
ISBN: 978-86-7680-361-3 Search Idenfier
URI: https://enauka.gov.rs/handle/123456789/402999
URL: http://symorg.fon.bg.ac.rs/download/symorg_2018_proceedings.pdf
Metadata source: Migrirano iz RIS podataka
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