Multivariate approach to making sponsorship decisions: The case of European football leagues

Radakovic Strahinja; Radojičić, Milan R.; Maričić, Milica M.

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Title:	Multivariate approach to making sponsorship decisions: The case of European football leagues
Authors:	Radakovic Strahinja; Radojičić, Milan R. ; Maričić, Milica M.
Issue Date:	2018
Publication:	XVI International Symposium SymOrg 2018 – Doing Business in the Digital Age: Challenges, Approaches and Solutions
Publisher:	Zlatibor, Srbija
Type:	Conference Paper
ISBN:	978-86-7680-361-3 Search Idenfier
URI:	https://enauka.gov.rs/handle/123456789/402999
URL:	http://symorg.fon.bg.ac.rs/download/symorg_2018_proceedings.pdf
Metadata source:	Migrirano iz RIS podataka
M-category:	Mp. category will be shown later

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