Generating Conversion in Start-ups: To Brand or Not To Brand?

Ćelić, Đorđe; Stanković, Jelena M.; Nikolić, Slavka

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Title:	Generating Conversion in Start-ups: To Brand or Not To Brand?
Authors:	Ćelić, Đorđe ; Stanković, Jelena M. ; Nikolić, Slavka
Issue Date:	2015
Publication:	WBCinno International Conference (2015 ; Novi Sad), September 2015, Novi Sad
Publisher:	Novi Sad : University
Type:	Conference Paper
ISBN:	978-86-499-0203-9 Search Idenfier
Collation:	str. 137-140
URI:	https://enauka.gov.rs/handle/123456789/525152
URL:	https://www.wbc-inno.kg.ac.rs/
Metadata source:	Migrirano iz RIS podataka
M-category:	Mp. category will be shown later

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