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Title: Marketing of mass customization - emerging markets for modern customer
Authors: Mihić, Svetlana Đ.  ; Andrejević, Aleksandar  ; Mihajlović, Milan  
Issue Date: 2013
Publication: Overcoming the crisis - edited by Štefan Bojnec, Josef C. Brada, Masaaki Kuboniwa
Publisher: Koper : University of Primorska Press
Type: Conference Paper
Collation: str. 247-254
VBS COBISS: 512729501
URI: https://plus.cobiss.net/cobiss/sr/sr/bib/512729501#izum.si
https://enauka.gov.rs/handle/123456789/615895
URL: https://www.hippocampus.si/ISBN/978-961-6832-32-8/papers/mihic.pdf
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