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Does the value manufacturers (brands) create translate into superior performance? A multi-sector examination of the value–satisfaction–loyalty–reputation chain
Title: | Does the value manufacturers (brands) create translate into superior performance? A multi-sector examination of the value–satisfaction–loyalty–reputation chain | Authors: | L. Tournois | Issue Date: | 2015 | Publication: | Journal of Retailing and Consumer Services | ISSN: | 0969-6989 Journal of Retailing and Consumer Services Search Idenfier | Type: | Article | Collation: | vol. 26 br. 5 str. 83-96 | URI: | http://ezaposleni.singidunum.ac.rs/rest/sciNaucniRezultati/oai/record/2/7050 https://enauka.gov.rs/handle/123456789/716609 |
M-category: | 23M23 |
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