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Does the value manufacturers (brands) create translate into enhanced reputation? A multi-sector examination of the value-satisfaction-loyalty-reputation chain
Title: | Does the value manufacturers (brands) create translate into enhanced reputation? A multi-sector examination of the value-satisfaction-loyalty-reputation chain | Authors: | Tournois, Laurent | Issue Date: | 2015 | Publication: | JOURNAL OF RETAILING AND CONSUMER SERVICES | ISSN: | 0969-6989 Journal of Retailing and Consumer Services Search Idenfier | Type: | Article | Collation: | vol. 26 str. 83-96 | DOI: | 10.1016/j.jretconser.2015.05.010 | WoS-ID: | 000358088800009 | Scopus-ID: | 2-s2.0-84951741602 | URI: | https://enauka.gov.rs/handle/123456789/797495 | Metadata source: | (Preuzeto iz Nasi u WoS) | M-category: | 23M23 |
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