Technology brands and the role of GenZ in their co-creation

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Naziv:	Technology brands and the role of GenZ in their co-creation
Autori:	Nikolić, Tatjana Mamula ; Popović-Pantić, Sanja ; Perčić, Karolina
Godina:	2023
Publikacija:	Technology Brands in the Digital Economy
Tip rezultata:	Poglavlje u monografiji
ISBN:	9781003184638 Pretraži identifikator
Kolacija:	str. 108-126
DOI:	10.4324/9781003184638-8
WoS-ID:	001010899200008
Scopus-ID:	2-s2.0-85148484223
URI:	https://oaipupin.imp.bg.ac.rs/dspace/handle/123456789/4713 https://enauka.gov.rs/handle/123456789/870171
Izvor metapodataka:	(Preuzeto iz CrossRef-a) Mamula Nikolić, Tatjana
M-kategorija:	Mp kategorija će biti prikazana naknadno.

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