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Digital guerrilla marketing: An innovative method of utilizing online communication channels to connect with the target audience
| Title: | Digital guerrilla marketing: An innovative method of utilizing online communication channels to connect with the target audience | Authors: | Baltezarević, Radoslav   ; Baltezarević, Ivana |
Issue Date: | 2024 | Publication: | Megatrend revija | ISSN: | 1820-3159 Megatrend revija Search Idenfier |
Type: | Article | Collation: | vol. 21 br. 2 str. 39-50 | DOI: | 10.5937/megrev2402039b | URI: | https://enauka.gov.rs/handle/123456789/991063 | Metadata source: | (Preuzeto iz CrossRef-a) Baltezarević, Ivana | M-category: | 52M52 |
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