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eNauka >  Results >  Masculinity and Male Imagery in Advertising: Verbal Register as a Mediator of Advertising Effectiveness
Title: Masculinity and Male Imagery in Advertising: Verbal Register as a Mediator of Advertising Effectiveness
Authors: Nedeljković, Uroš  ; Puškarević, Irma; Pinćjer, Ivan  
Issue Date: 2014
Publication: International Scientific Conference A.L.I.C.E. (3 ; 2014 ; Ljubljana), 5th of November, 2014, Ljubljana
Publisher: Ljubljana : Faculty of Design, an independent higher education institute, Associated member of the University of Primorska, Slovenija
Type: Conference Paper
ISBN: 978-961-92619-8-9 Search Idenfier
Collation: str. 128-136
VBS COBISS: 281704448
URI: https://enauka.gov.rs/handle/123456789/123000
Metadata source: Migrirano iz RIS podataka
Availability note: Подаци и/или пуни текст су непотпуни
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