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Title: Influencers and Consumer Ethnocentrism as Determinants of Acceptance of Global Brands
Authors: Zdravković, Stefan; Živković, Jelena  
Issue Date: 2023
Publication: 50. симпозијум о операционим истраживањима
Type: Conference Paper
URI: https://scidar.kg.ac.rs/handle/123456789/19145
https://enauka.gov.rs/handle/123456789/789467
URL: http://www.symopis2023.mod.gov.rs/download/Zbornik_radova_SIM-OP-IS_2023.pdf
Metadata source: (Preuzeto iz ORCID-a) Živković, Jelena
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